The Project
Beso de Tango is Calgary’s premiere tango club, offering monthly dance events, group and private lessons, as well as resources for those passionate about tango. They were in need of a brand, online presence including a website with event calendar, branded Facebook page, monthly promotional flyers and a managed monthly mailing list.
They approached us to help them create all the assets needed, and design a brand new website. We started with a fun logo and some print materials, then dove into creating their website. It was important for their website to be easily updatable, so we designed a custom WordPress website for them. They are able to update content such as; upcoming classes and monthly events, news, images and links to tango resources.
Our Approach
The site incorporates an event calendar, news page, newsletter subscription tie-in and Facebook feed, so they can stay active and in contact with their community. There is also an easy to update photo gallery, so they can post photos from their dance events. By auto-linking their website and mailing list, we were able to greatly reduce their admin time while keeping their community connected. They are a really fun group to work with, and their site turned out great.
We are really happy with how the entire project has turned out, and we continue to do work for them by creating monthly event flyers, and managing their email newsletter. We have also run Facebook ads for events and created event materials like a wine tasting guide. We love working with clients on an ongoing basis, as we can create a really strong and impactful brand for them and ensure they look consistent across all channels.
Take a look at their new site here: www.besodetango.com