Matrix Staffing Group Website Redesign

Matrix Staffing Group Website Redesign | Varro Creative

The Project

Matrix Staffing Group is an established staffing agency that has over 20 years of experience in Information Technology and SAP Recruiting​. Their main office is located in Calgary, but they help staff projects all over North America. Matrix Staffing Group are true experts in the area of SAP staffing and building project teams, and do more than provide resumes; they also advise, consult and recommend. In order to align their digital brand with the professionalism they have fostered over the last 2 decades, they needed a strong website redesign.

They approached us to redesign their existing WordPress website as their content was out of date and they wanted to revise their digital brand to better appeal to their professional clientele. They wanted a highly visual, striking website that was simple to navigate with a job board that they could easily update themselves. They also needed updated imagery and new company headshots and graphics so all their social media accounts could be updated to match.

Matrix Staffing Web - Varro Creative

Our Approach

We are really happy with the result of their WordPress website redesign. We focused heavily on the design and created stylistic elements that still tied into their original brand – like swooping lines and their signature lime green color – but modernized the visuals with lots of striking stock photography. The added motion effects ensure the site is eye-catching and memorable. We also revised the entire site structure, so the content is better divided to speak to their two very different target audiences (companies looking to hire and applicants) and to enhance the website’s SEO. Overall, we love how this web design project turned out.

WordPress is one of our favorite website design technologies, and we like the freedom to create visually strong and highly functional websites. A new website design can help a business maintain its reputation for professionalism and modernity while also saving time on administrative tasks. We can allow clients to save money on site updates by developing a website that is easy to update, and simple for potential customers to navigate. For more information about how we can assist you in redesigning your current website, contact us now.

Take a look at their new site:

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