Web Design Process | Varro Creative

Most web projects go through the same development steps. If you are well prepared, the process will go more quickly, smoothly and your end result will better achieve your business needs. This is the typical web design process:

Sitemap

A well-designed sitemap can help improve the user experience, increase engagement, and drive conversions.

We will review your goals and requirements to determine how the website information should be organized and presented to the end-user. We will work closely with you to analyze the information architecture of your site, develop a clear hierarchical structure or a blueprint that outlines the pages, sections, and content that will be included in the website. By investing time and effort into this, we can ensure that your website is easy to navigate, visually appealing, and optimized for success.

Wireframe

Wireframing helps to establish the hierarchy of the website's content, layout, and navigation.

We will create wireframes that act as the foundation for the design and provide a clear and concise blueprint of how the website will look and function. The wireframe stage is an opportunity for us to design the user experience and flow through the site. This is the best time for you to provide layout feedback before moving on to the actual design phase. Once the wireframes are finalized, our web designer can move on to creating the design elements of the website, such as color schemes, typography, and graphics.

Wireframe

Content

Well-planned content is the foundation of a good websites. It’s what drives traffic and engages visitors.

Our goal is to create a website that accurately reflects your brand, messaging, and speaks to your target audience. We will collaborate with you to gather all the necessary content in the form of images, documents, graphics, video and text. We will review all the content to ensure it’s high quality and relevant to the target audience. We will edit it as needed and optimize it for search engines by including the most relevant keywords. If you struggle to collect the content, we also have a writer who can help draft new content for you.

Content
Design

Design

Design must be visually appealing, user-friendly, and consistent with the client's branding and messaging.

This phase includes choosing the appropriate color scheme, typography, and graphics that best represent the client’s brand and style. We typically start by creating a homepage design, which sets the tone for the rest of the website. Once the homepage design is finalized, we will apply the same look and feel to the rest of the website. This may involve creating different templates for various pages, such as product pages, blog posts, and contact pages. The goal is to create a consistent design throughout the website, ensuring that all pages are visually appealing and easy to use.

Development

Programming of all the technical features to ensure it’s functional and optimized for search engines.

Programming, also known as the development phase, is the most technical step in the web design process that involves turning the design into a functional website. This is when we assemble the website and make the various elements interactive. One of the key goals of this phase is to make the website responsive, which means that it will work on a variety of devices, including tablets and smartphones. We program all the technical aspects and add all the content into the site. Once complete, you will be able to preview the completed website.

Development
Testing

Testing

Device and browser testing to ensure the site is responsive and meets the expectations.

Testing is a crucial step in the web design process. It involves checking the website for mobile responsiveness, accessibility, performance, and content accuracy, and making any necessary changes to ensure that the site meets the client’s requirements. Once the website has been tested and approved by the client, it will be ready for launch.

Launch

Your website is ready for launch! We will transfer all the files and make it available to the world!

Once the final checks are complete, the website will be uploaded to the hosting server, making it available for the world to see. This process involves transferring all the files to the server, configuring the server settings, and making sure that everything is working correctly. After the site is live, its a great time to start promoting it and driving traffic to the site. This may involve implementing a search engine optimization (SEO) strategy, running targeted advertising campaigns, and using social media marketing to raise awareness of the website.

Launch
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