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Design & Marketing for the Wine Industry

A marketing boutique comprised of digital media experts and wine enthusiasts with a proven, 20-year track record of helping Canadian businesses succeed.

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Why Varro Creative?

What sets Varro Creative Studios apart are its people. Owner and operator Christina Varro and her team of contractors are themselves wine enthusiasts who are passionate about helping Canada’s wine industry succeed.

I love wine and the people who make wine. It gives me tremendous satisfaction and joy to be able to market Canada’s wine to the world.” – Christina Varro

With 20 years of experience and expertise, we are large enough to meet all of your needs, yet small enough to give you the personal attention you deserve. We take the time to get to know what makes your winery unique and then design a holistic marketing strategy that will boost your business in the marketplace and make it relevant to today’s wine consumers and future generations. We provide a creative consultation process that our clients can trust.

How we can help you:

Many businesses pour thousands of dollars into marketing efforts but sadly see few results. Canada’s wine industry is no exception. We know you are focused on what you do best and often don’t have the time and resources needed to promote your business by setting goals, measuring results, and keeping up with all the latest digital media trends.  As design and marketing specialists, we can help by offering creative services and management of all your media – from branding collateral and websites to print items, digital marketing and photography. Here is how Varro Creative Studios can help grow your business:

Brand Development

We can help you create a distinctive identity for your business. Your brand is unique to you and it sets you apart from others in the wine industry. Whether you are starting out from scratch or re-branding, we can help build your brand through logo design, colour pallets, fonts and patterns to showcase what makes you special.

Graphic Design

We can help your business stand out by creating beautiful, captivating graphic designs that fit your budget and meet all of your professional needs. Our versatile graphic designs range from customized bottle labels, wine menus and brochures to online marketing campaigns, infographics and magazine advertising.

Social Media

We can help you grow your business through social media by analyzing your target market and developing a winning strategy to ensure you are getting the best results for your time and money. Today’s consumers are social media savvy and look to Facebook, Instagram and Twitter for information and products.

See Our Work

Web Design

We can help make your website work for you. At Varro Creative Studios, we build great looking, high functioning websites of all sizes, for all budgets. Whether you need a basic site to gain brand awareness or require a more interactive solution with e-commerce capability, we can create it. Web design is our specialty.

Digital Marketing

We can help you make the most of your marketing dollars by designing a digital marketing campaign using Google ads, social media, email marketing, Search Engine Optimization (SEO) and content marketing. Our strategic campaigns will increase your profit margins by driving consumers to your website and tasting room.

Photography

We can help you gain attention and stand out among your competitors with powerful, evocative images. Our professional photographers are highly skilled, and we have all the equipment needed to capture your images at any location. We are experts in product photography, vineyard images and staff portraiture.

More About Christina

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Christina Varro has travelled all over the world in her quest to learn more about the wine industry. She has tasted some of the best wines and explored vineyards and terroirs in countries such as Argentina, Croatia, France, the United States and, of course, Canada … to name a few. Her heart, however, remains in Canada and she enjoys using her expertise to promote the Canadian wine industry.

“The more I learn about the wine industry in Canada, the more I love it. There are so many layers – it’s an intersection between culture, science and nature – and I am fascinated by the history and the people who devote their lives to it.”

As a passionate wine enthusiast, she has been working towards several certifications. She earned her Wine and Spirits Education Trust (WSET) Level 3 Certification at the end of 2018, and has also completed the Canadian Wine Scholar Certification Program from Fine Vintage Ltd.

With Christina, you get someone with two decades of experience, who is highly skilled in marketing, digital media, graphic design and photography. And on top of that, she is an educated wine enthusiast who is well versed in the language of wine and has a keen understanding and appreciation of the wine industry.

See samples of her work at: varrocreative.com

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Have comments or questions? Reach out and let’s get the conversation started about how we can help you grow your brand and increase your sales.
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